Quality website design and development.  From small websites to large websites, MG Lomb can support you. If you are looking for award winning unique website design for your company, then MG Lomb is your solution. Our top creative team of HTML CSS and Flash designers delivers innovative custom graphics that will set you apart from your competition. Whether your need is for a basic local website with shopping cart – or a large, highly comprehensive website utilizing databases and multiple languages, MG Lomb has the team, experience and skills to build you a highly effective website solution.

To achieve optimum results for our clients’ websites, MG Lomb utilizes an integrated approach to development. There are numerous ways to develop a (web site), each method having its own unique value. Depending upon the developer’s background (and what kind of firm they work for) their approach will differ significantly. The developer may be a search engine optimization (SEO) specialist, a programmer, work for a brand-focused agency, or be a home-based graphic designer. Unlike website developers who use only “one approach”,  MG Lomb applies a holistic approach to website construction. Our development strategy considers a comprehensive range of important variables, and integrates them into one sophisticated, results oriented website solution.  MG Lomb is simply the best solution for web development for companies in Rochester New York.

Your Brand.  Many websites fall short of success because they fail to convey a business’s visual brand. Brand development is one of MG Lomb Advertising’s core competencies (see Tying it all together™ in our services section). We make certain that our clients’ websites use their brand accurately and consistently. And if your visual brand requires improvement, we can make it better, too.

Content Development.  What information should your website provide to your customers?  Is it the right amount of information?  How is it categorized?  Is your website easy to read and clear?  Does it convey that you are the “best option” for your customers?  How are your competitors communicating to their customers?  When building a new website we commonly find that our clients’ content is either outdated or incomplete. It is necessary to rectify this issue before building or updating any new website. MG Lomb can help with your content development, so that your new website will clearly communicate who you are and what you do.

Website Architecture & Programming.  A website should meet the expectations of its intended viewers. Critical to this task is knowing how simple, or how sophisticated a website should be. Utilizing complex programming, databases and interactivity will add cost; if your audience does not require these features then your money is better spent somewhere else. Conversely, if your target market demands unique interactivity, certified security features, and database driven content, then you’ll need to know what the best options are.  MG Lomb will help you to make these selections wisely, and give you advice based upon facts and real experience.

Website Updates.  After our team has completed designing your new website, it will require occasional updates. Most of our clients require the ability to make at least basic updates themselves. If you choose to make your own website updates, MG Lomb offers an inexpensive and easy to use Adobe software solution. This software is simple enough for anyone to use, who can run a computer. It enables our clients to add photos, change text, add sections, and more. It also provides control over which web pages are editable (or not), approves users for access to editing, and can assign levels of access for editing. Vital areas of structure are typically protected, so that unintentional errors do not disable your website; this prevents serious damage and costly repair.

Search Engine Optimization (SEO).  Looking to perform better in web searches on Google, Bing, MSN and Yahoo? There are ways to make real improvements in your ranking and organic search results, and MG Lomb brings to the table valuable know-how and real experience. See our section on SEO here.R

eCommerce.  If you are looking for an eCommerce solution for your website, then MG Lomb can help. Whether your need is for a basic shopping cart that you can self manage, or for a custom comprehensive database driven eCommerce solution that integrates with your existing accounting system, we have solutions to fit just about every need.

Video Marketing & Interactivity.  Videos can be a highly effective tool to include on your website. When a website is too simple or basic, lacking interactivity, it can easily bore visitors into leaving. By adding Video (or Flash, Apps, Animation, Interactive Product Demos, banner Ads) your website will be successful at retaining the traffic and visitors you’ve fought so hard to capture. MG Lomb provides all of these services, and more, and many samples are available in the portfolio section of our website for review.

When it comes to Rochester website development MG Lomb is simply the best solution in town.